Give your founders the tools they need.
Get your founders running towards product-market fit with hands-on, interactive workshops.
Give your founders the tools they need.
Get your founders running towards product-market fit with hands-on, interactive workshops.
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Funny
Over 25 different accelerators
Workshop: Deep customer interviews
Learn how to go deep in interviews and discover the true job to be done
Asking 'What is your problem' doesn't work, right?
How to get customers to speak about the things you need to make great products?
7 pitfalls to deep conversations
In this interactive workshop, I cover 7 pitfalls that hinder going deep in conversations.
Very interactive
Lots of practice, coaching and reflections, inspired by theatre approaches to play around freely.
3 - 5 hours
Any role
Offline only
Group size up to 24
Workshop: Love the problem
Choose the right customer to launch with
Identify beachhead customer and ideal customer
Your first customer isn't your last. Being strategic about this increases momentum
Bad and good problems
Some problems are not worth to be solved by startups. How to recognise those?
Wave 1-2-3 to product-market fit
Segmenting your product to reach product-market fit
2 hours
Great for kick-offs
Online or Offline
Group size up to 20
Ready to get started?
Get in contact
Workshop: Product-market fit
Validate product-market fit before pm-fit
Understand what product-market fit is
Mini lecture with simple frameworks and examples
Critical pm-fit check
Understand where they are now
Identify gaps in your pm-fit
Find the right logic to explain why your startup is superior
3 hours
20+ customer touches required
Online or offline
Groups up to 15 people
What people say about my workshops
Highly interactive
"Jeroen's workshop has the perfect mix of theory and practice. Explanations are short and to the point, and you get to apply things immediately"
Participant of Customer Interviews Workshop
Lightbulb moments
"Jeroen kept offering novel explanations until the penny dropped. Now I got a better feeling for Jobs to be Done and product-market fit, and understand what my startup lacked"
Participant of Product-Market Fit Workshop
Critical challenges
"Some trainers praise every idea, which can set you off the wrong direction. Startups require brutal honesty to get product-market fit. Jeroen explained his reasoning transparently, and doesn't force you to agree with him"
Participant of Product-Market Fit Workshop
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